Annual Report layout study and construction; Packaging design; Preparing files for printing; Advertising strategies also on social media in Europe and the Middle East.
Over twenty years of experience in the world of advertising, graphics, trade fairs and design in: Italy, Europe and the Middle East
EXHIBITION STANDS
If you have to participate in a trade fair event in Italy, Germany, France, Spain, Turkey and the Middle East you need a stand designed both for quality / price but also to be your showcase, tailored to your needs, and then it must also be stylistically suitable and welcoming to customers and yourself.
ADVERTISING GRAPHICS
I create and develop: packaging, logos, catalogs, adv for each advertising campaign, signs, leaflets, brochures, folders, business cards, books, magazines and different types of gadgets. Ready to print or in web format for sharing. I study and create the style, creativity and composition of each product.
STRATEGIES FOR SOCIAL MEDIA
The future of fast advertising is on Social Media. If you need to sell or improve your image and increase the number of people who know your logo, you need a strategy. Especially if you want to show yourself in Europe and the Middle East you need a correctly advertising campaign.
DESIGN ANNUAL REPORT
Creation of the creative layout of Sustainability Reports and Accounts, Corporate Reports, Annual Communications and Financial Products. Layout created according to the guidelines of the Global Compact, with the most functional infographics, tables and graphs with a modern design.
Information and financial products can become effective advertising vehicles when graphically designed to be clear
HOW TO GIVE A GRAPHIC LINE TO A FINANCIAL REPORT?
ANALYSIS AND PREPARATION
Starting from the Word file prepared for normal business applications and from the related tables in Excel, a customized graphic line will be created like a modern financial publication. Everything will be decided and modified according to your wishes.
INFOGRAPHIC
The following will be added to the layout: images selected by you and informative graphics with other technical design devices to facilitate reading and make the product more usable, modern and accessible in a practical and quick way, even for graphics and tables, and also a timeline and history of company.
GLOBAL COMPACT
The work will comply with the measures required by the United Nations (UN) Global Compact in drafting the Communication on Progress based on your peculiarities and directives.
FILE FINALIZATION
The final product will be ready to be sent to print and an interactive PDF will be provided for online sharing, also suitable for publication on www.unglobalcompact.org
Cardboard and tubes packaging, gadgets, brochures, magazine ads, books, credit cards, labels, flyers, catalogs, billboards also for advertising on buses / trams and exhibition stands. My latest packaging is still on sale in pharmacies in 40 countries around the world including Turkey, Spain and the United Kingdom.
SOME EXAMPLES OF ANNUAL REPORT
I have created or contributed to the creation of various financial statements and sustainability reports for many large companies listed on the stock exchange and / or participating in the Global Compact, but also information prospectuses, illustrated leaflets and financial products.
I will follow your requests paying attention to every detail.
Trade fairs
Based on your needs and the space you took at the fair, I will design a tailor-made stand for your company, stylistically appealing and designed for your ultimate purpose at the event, keeping the cost reasonable and with quality materials. I will follow you from the project to the first day of the exhibition and I will take care of your every need, every detail will be taken care of to have a stand that corresponds both to your purpose of participation in the event and to your image as an Italian company.
Advertising campaigns
Advertising campaigns should be differentiated according to the transmission vehicle: newspapers, magazines and social media. The support is different and the target will be different and therefore the concept to be conveyed must be adapted. Getting the right message to the right audience through the right media is a delicate task. It requires multiple knowledge, especially if you want to enter the foreign market, Europe and the Middle East.
Logo creation and corporate identity
Opening a new company or renewing the image of one already on the market is a process that requires the design of a new logo and coordinated graphics. The logo is the first impression you give to the customer and should show the idea of who you are. Marketing starts with this, every logo is a graphic concept. Even the simplest logo, like that of Mastercard cards, hides a marketing effort fit for the company.
Social Media and Advertising Management
Being on social networks doesn't just mean posting content every day to be present. This concept is obsolete because users have changed over the years. Today the asset is a different strategy for each product. Being on social media means being easily found by those looking for something you have created. Posting a photo every hour to increase the number of followers is not useful.
Analyst for Turkey and Middle East
I know the Turkish reality and the internal economic market, if you need to advertise your company on this square or you need to set up a stand at a fair in Istanbul or Dubay, you need a correct targeted strategy that takes into account the factors that make markets different and rely on those who know the area and its market. Also I can organize conferences and meetings in Istanbul in the best locations.
Internet sites
Do you want a website designed and made to measure for your product or company? The website is not only your showcase in the world, but also your image shown to thousands of users. If the usual site built in 2 days for standard needs is not for you, but you want something complete and targeted for your business, we will analyze it together to create your functional, elegant and descriptive web page.
e-mail marketing
Today email marketing is still important to sell a product or service but the inflation of the tool requires a lot of professionalism. Care of the text so that it is direct, descriptive, quick to read and convincing, this aspect that comes from study and even if anyone can write his email does not mean that it will have suffered the success of those tested for some time. Care of the aesthetic form and any landing page that precedes the sales portal Selection of automatic or manual sending method.
Self publishing
eBook and other
Have you written a book but need to create the cover, layout the text, create an e-pub and publish your book on Amazon or other portals? I can do all this at lower costs than an agency and provide you with images and assistance for an excellent cover but above all suitable and create a layout suitable to become an eBook but also printable.
Finally, I can assist you in the first advertising campaigns to sponsor your new book.
Packaging construction
I create ready-to-print all types of packaging, wrapping or box, both on the basis of customer requests, updating to unchanged dies and new packaging to be studied on the basis of the product and sales marketing. The packaging of a product must be an advertising vehicle and impact but it must also respect the environment.
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